swimwear : with recycled plastic bottles
The most ambitious challenge of the last year for the Brand Fumagalli 1891 was to contribute to the protection of the planet through a conscious use of circular energy. A journey through sustainability in different steps with the final objective of promoting conscious consumption, characterized by sustainable choices, and encouraging the use and purchase of regenerated materials, avoiding the exploitation of the soil and reducing the waste of water. The first stage of this journey was the opening of the Concept Store on the second floor of Green Pea, in Turin, (link to the article) where Fumagalli 1891 proposed ties, scarves and scarves made with natural prints, water colors, eco-fabricssustainable and regenerated: wool, silks and cashmere certified to comply the environtment
SAVE THE TREES: ONE SWIMWEAR = ONE NEW TREE
By purchasing a Fumagalli for green costume your help to the planet will be twofold. For each swimwear purchased Fumagalli will commit to plant a tree in your name, you will receive all the documentation in the packaging of the costume and you can monitor the growth of your tree through the application.
Each tree planted, besides absorbing CO2, will contribute with its fruits to increase food security, economic development and environmental protection.
CIRCULAR ENERGY : LET'S PROTECT OUR PLANET
In the year in which the United Nations declared the beginning of the "Decade of Marine Sciences for Sustainable Development" to raise awareness and understanding of how the seas and human beings are interconnected and how marine pollution is a global but reversible problem, Fumagalli launches its second Green project. To contribute to this cause, he presents his first collection of costumes made by expert craftsmen from recycled plastic.
Plastic pollution is one of the world's major environmental problems. Every year, some 10 million tonnes of plastic are dumped into the oceans, following ocean currents and creating islands of waste. Billions of plastic bottles and containers are used every year, and only a small percentage of them are recycled, the rest becoming waste and disposed of over a very long time, up to 500 years.